GE Lighting, a Savant company, Reseller Policy
Savant Technologies LLC, which goes to market as GE Lighting, a Savant company,
(“ Savant”) produces high-quality, innovative lighting and smart home products under the
GE® brand, which is licensed from General Electric Company, for consumer and residential
end-use. Savant takes seriously its responsibilities as trademark owner and licensee to
protect the trademarks used on and in connection with its products against practices that
may harm, diminish, or dilute the GE® and Savant brands or cause consumer confusion.
To that end, Savant implements this Reseller Policy (“Policy”) that applies to each person,
firm, or entity (each, as applicable, a “Reseller”) that purchases Savant’s products
(“Products”) for resale or distribution. Any Reseller that violates this Policy is an
“Unauthorized Reseller.”
This Policy does not constitute an agreement between Savant and any Reseller, and Savant
is not seeking a response from any Reseller. However, Savant reserves the right to revoke
the authorized reseller status of, or to cancel all orders, or suspend and/or indefinitely
terminate any supply relationship with, any Reseller that Savant determines has failed to
comply with this Policy, in each case, without limiting any other rights or remedies available
to Savant as a result of such failure. This Policy is non-negotiable.
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Authorized Resellers Only. Unauthorized Resellers (including, without limitation,
any resellers other than Approved Resellers, as defined below) are not authorized to resell
Products (online or otherwise), or to display, copy or otherwise use or exploit any Savant
owned or licensed trademarks, copyrights, images, marketing banners, other digital assets,
or Product information.
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Online Sales on Approved Websites Only. Resellers may only advertise, sell,
distribute, or take orders via websites owned and operated by the Reseller. Resellers may
not sell Products on third-party online marketplaces (e.g., Amazon, eBay, Walmart.com,
etc.), drop-ship accounts (e.g., Buy.com, Jet.com, Newegg, etc.) or classified sites ( e.g.,
Craigslist, Facebook Marketplace, etc.) unless Savant provides express written consent.
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Authorized Resales. Resellers must purchase and resell Products only (a) to end-
users of Products for consumer, residential end-use, or (b) as preapproved in each case by
Savant, persons or entities that intend to re-sell such Products only to end users of Products
for consumer, residential end-use (“Approved Resellers”). If a Reseller sells Products to a
Reseller that is not an Approved Reseller, then without limiting Savant’s rights, the Reseller
must immediately notify Savant and disclose the details of those transactions, including the
nature and quantity of Products sold and when and to whom such Products were sold.
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Product Packaging. Resellers must sell the Products in their original packaging.
Relabeling, repackaging (including the separation of bundled Products or the bundling of
Products), and other alterations to Products or their packaging (including, without limitation,
to serial numbers, UPC codes, or other identifying information) are not permitted. Resellers
may not remove, translate, or modify the contents of any label or literature on or
accompanying the Products. Resellers may not alter or remove any trademarks, proprietary
notices or warning labels included in, on, or in connection with, the Products. Without
limiting the generality of this Section, Resellers must sell Products only under UPCs or GTINs
provided by Savant, and use of any other UPCs or GTINs is strictly prohibited.
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No Implied License to Savant Intellectual Property. Other than permission to sell
Products in their original packaging, Savant does not grant Resellers any license to use its
owned or licensed trademarks, tradenames, product images, marketing banners, digital
assets, or other intellectual property.
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Support of Manufacturer’s Warranty. Resellers other than Unauthorized Resellers
may extend to any proper purchaser of Products the original manufacturer’s warranty in
accordance with its terms. Resellers may not modify or alter the original manufacturer’s
warranty; represent or characterize the original manufacturer’s warranty in any misleading
manner; or extend their own warranty with respect to Products. Failure to comply with this
Policy will result in the total forfeiture of any right to offer Savant’s consumer warranty.
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Territory.Reseller may only sell and advertise the Products for sale within the United
States. Savant expressly prohibits Reseller form acquiring Products or soliciting sales
outside of the United States.
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No Deceptive Sales Practices. Resellers must conduct their business in a
reasonable and ethical manner at all times and shall neither engage in any deceptive,
misleading, or unethical practices or advertising at any time, nor make any warranties or
representations concerning the Products except as authorized by Savant in writing.
Resellers shall comply with any and all applicable laws, rules, regulations, and policies
relating to the advertising, sale, and marketing of the Products.
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Modifications to this Policy. Savant may at any time modify, suspend, or
discontinue this Policy in whole or in part or specify certain periods during which the Policy
is inapplicable.
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Questions and Reseller Support. Please direct all questions and concerns about
this Policy to brandprotection@savant.com
RESELLERS WHO FAIL TO COMPLY WITH THE FOREGOING TERMS FORFEIT THE RIGHT
TOPURCHASE PRODUCTS FROM SAVANT.